Follow Us twitlogo

Official Rules

No purchase, payment, or consideration of any kind, is necessary to enter the Call 2 Win Promotion or win prizes. Entrants must:

    • Reached the age of majority in his or her province or Territory of residence

    • Be legally resident in Canada

    • Successfully answer skill-testing question(s) to win.

The Call 2 Win Promotion is void where prohibited by law.

1. Promotion Description

The CALL 2 WIN Promotion (the “Promotion”) consists of a series of skill-testing puzzles  riddles, and trivia questions on a wide variety of subjects, (collectively, the "Quizzes" and individually, a "Quiz") which viewers will be invited to solve interactively during the live broadcast of televised episodes of the television program entitled CALL 2 WIN (the "Program") scheduled to commence airing September 19, 2011 until March 31, 2012 (the “Promotion Period”). The Program will be broadcast at times and on broadcast stations, cable or satellite systems that may vary depending on viewing locations. Check local television listings for broadcast times and stations airing the Program in your viewing area. The Program is produced by and each Quiz is sponsored by Hyperlink Productions Inc. (the "Producer" and the "Sponsor"), 2500 360 Main St, Winnipeg MB R3C 4H6.

2. Eligibility

The Promotion is open solely to individuals who have reached the age of majority in his or her province or territory of residence and are legal residents of Canada. Employees of the Sponsor, the Producer, the television stations on which the Promotion will be broadcast ("Broadcaster"), the mobile and landline service companies  and each of their parent, subsidiary and affiliate companies, agents, representatives, advertising and promotion agencies, immediate family members and/or those living in the same household of such employees, and any person whose access to the Promotion has been terminated or suspended by the Sponsor (collectively, the "Excluded Parties") are not eligible to participate. The Promotion is void where prohibited by law.

It is a condition of entry and participation in the Program that eligible Contestants have not entered into any contractual, sponsorship or other arrangement in respect of his/her name, likeness, image that in the Sponsor’s sole opinion would conflict with eligible Contestant’s participation in the Program. Eligible Contestants must not belong to any professional performing arts union (i.e. ACTRA, BC Actors Union etc.), guild or be a party to any collective bargaining agreement relating to the subject-matter hereof, and will not become so subject.

3. How to Play

During each live broadcast of the Program, an on air host (the "Host") will announce the  start of each Quiz, post the Quiz to be played on screen and invite viewers to register by one of the methods set forth in Rule 4 for an opportunity to be selected as a Contestant (as defined below) in the Quiz. The prize for each Quiz will be described at the commencement of each Quiz and will be awarded to the eligible entrant who is selected to play live on air (the "Contestant") and who correctly solves the skill-testing Quiz live on air.  The number of Quizzes offered and the timing of the Quizzes during each Program will be determined by the Producer in its sole discretion.  The registration period for each Quiz will vary with the timing of the Quizzes and the number of Quizzes during each episode (the "Registration Period"). The length of time for each Registration Period will be identified by the Host, when each Quiz is announced.

4. How To Register for A Quiz

You must register for each Quiz separately. Registration received for any individual Quiz will not be carried forward to subsequent Quizzes. No purchase is necessary and no entry fee will be charged in order for you to register to become eligible to become a Contestant and participate in the Quiz. However, you may be charged a site access fee by your service provider, depending on the mode of communication you choose to register. You can register in one of three ways: (1) via the internet; (2) by cell phone; or (3) by telephone. However, regardless of the method of registration you choose, you may only register during the stated Registration Period.

If you register by cell phone or by telephone, if you are not the account holder, you must be an authorized user. For purposes of the Promotion, the "account holder" of a phone is the natural person in whose name the phone number has been issued and to whom the services are billed. 

(a) To Register Via the Internet 
Visit and follow the instructions to register during any Registration Period. You may only register during the stated Registration Period. You will be required to provide a Canadian land line and/or cell phone number (including area code) where you wish to be contacted by the Producer, along with your full name. All information collected on-line is subject to Sponsor's Privacy Policy found at After you have submitted your entry, you will be notified by email whether you have been randomly selected to be eligible to join us live on air. If you are chosen to come live to air, we will call you back on the number you entered on-line at any time during the live show. If you do not answer your phone within five (5) rings, your entry will be invalid. You are responsible for ensuring the number you gave is capable of receiving calls live from our studio. You are responsible for paying the service fees charged by your Internet service provider for your access to the Internet, if applicable, in accordance with your service plan and rates, but no charge or fee will be levied by the Producer in consideration for your registration.

(b) To Register Via Cell Phone
From your cell phone text option, you enter a text to 89898, and insert the appropriate keyword such as “win” into the message window. Alternatively, you can call #8899, using your cell phone. You may only enter during a stated Registration Period. After you have submitted your text entry you will be notified by return text whether you have been randomly selected to be eligible to join us live on air. If you are chosen to come live to air, we will call you back on the cell number you sent the text from, or called from, at any time during the live show. Your cell phone carrier will charge you $1.00 for each text message you send to 89898, and each call you make to #8899. In addition, standard message and data rates may apply. If you are not the cell phone account holder, you must be an authorized user.

(c) To Register Via Telephone
You may register from your telephone by calling the numbers displayed on the bottom of the Program screen. You may only enter during a stated Registration Period.  After your call connects, you will be notified whether you have been randomly selected to be eligible to join us live on air. If you are chosen to come live to air, we will call you back on the number you called from at any time during the live show. Your phone carrier will charge you $1.00 for each phone call you make to the numbers displayed on the Program screen. If you are not the telephone account holder, you must be an authorized user.

(d) Registration Limit 
During the Promotion Period, the limits to the number of Registrations per person per calendar month are as follows:

When dialing: 101-4488-4 / 900-783-8899 - 150 calls per day up to a maximum of 420 per month
When dialing: #8899 – 120 calls per day up to a maximum of 500 per month
When texting: 89898 – 25 texts per day up to a maximum of 100 per month

Contestants may continue to alternate registrations on the other specified access numbers for alternate devices Subsequent attempts to register for a Quiz after you have reached the maximum limits, as stated above will be disqualified and you will be notified on-line, by text or by phone according to your attempted method of registration. If you are notified by text message to your mobile phone, standard text messaging rates and other fees may apply. Sponsor reserves the right in its sole discretion to disqualify and/or to refuse to award a prize to any individual whom Sponsor suspects has attempted to register more than the permissible number of times by using multiple phone numbers or other methods to circumvent the enforcement of the limit.

Entries generated by a script, macro, robotic or other automated means will be disqualified.  USE OF COMPUTER PROGRAMS TO ENTER AND/OR OTHER AUTOMATIC ENTRY METHODS (SUCH AS HACKS OR BOTS), REGARDLESS OF METHOD OF ENTRY, IS STRICTLY PROHIBITED. Sponsors reserve the right to disqualify, and block or discard any entries from any individual who enters by any kind of electronic, mechanical or other automated means or otherwise tampers with or hacks the entry process

5. Selection of Contestants

Contestants will be selected in a series of random drawings from among all Registrations received via all three methods, during the stated Registration Periods. At the conclusion of the Registration Period for each Quiz, the Producer will randomly select one entrant to join the show live on air, as described more fully in Rule 4 above. The chance of being selected as a Contestant will vary depending on the number of entries received.

If your entry was made by telephone, your call will be automatically transferred to the Program’s studio. If your entry was made by text message, you will be called back on the cell phone used to register. If your entry was via the internet, you will be called back on the number you gave during registration. Entrants must remain available from the commencement to the ending of each Program, in the event he or she is selected to be called back. An entrant must answer the phone within five (5) rings when called back to remain eligible. If an entrant does not answer the cell phone or telephone within five (5) rings when called back, the entrant will be eliminated from that Quiz. The first entrant who is contacted by the Producer and whose eligibility is verified will be connected live to the studio and will have the opportunity to solve the skill-testing Quiz live on air. If the Contestant correctly solves the Quiz, he/she will win the prize allocated to that Quiz. If the Contestant does not solve the Quiz correctly, the Contestant will be eliminated and a new Contestant will be selected at random in accordance with the same process.

If appearing on air, Contestants may not make any statements that, in the sole discretion of Sponsor, are defamatory, disparaging of any individual or group of persons. All dialogue must be free from vulgar language or sexually explicit language, expletives, suggestion of gratuitous violence.

As noted above, the odds of being selected as a Contestant to come live to air, depends on the number of entrants for each Quiz. If you are not selected to come live to air, you may register again for another Quiz, subject to the limits for each entry method set forth in Rule 4(d).

6. How to Play the Quiz

The instructions on how to play each Quiz during the Program will be provided by the Host during the live broadcast of the Program. These Quiz instructions shall be deemed to be incorporated by reference into and form a part of these Official Rules. In the event of any dispute or disagreement regarding any aspect of a Quiz, including the operation of the Quiz, or the correct solution to any Quiz, the decision of the Producer shall be final and binding.

7. Prizes/Bonus Prizes

The prizes for each Quiz, the exact amount of cash prizes, and the prize descriptions and retail values of non-cash prizes, will be announced by the Host at the commencement of the Quiz. No cash or other substitution, assignment or transfer of prize is permitted for non-cash prizes except that Sponsor reserves the right to substitute a prize of equal or greater value in the event that an offered prize becomes unavailable. Certain Quizzes will also include a bonus prize that will be announced at the outset of any Quiz.  Any Contestant who has correctly solved the Quiz in which a bonus prize is offered will be eligible to compete for the bonus prize which is an additional Quiz (the "Bonus Quiz") without jeopardizing Contestant’s eligibility to the Prize already won.  The Host will administer the Bonus Quiz on air.  If the Contestant provides the correct answer to the Bonus Quiz, the bonus prize for that Quiz will be awarded.   If the answer is incorrect, no bonus prize will be awarded for that Quiz. 

Following confirmation as a Prize and/or Bonus Prize winner in accordance with these Official Rules, Prize winners will be asked for delivery and other information so that their Prize(s) may be sent to them. Potential winners who fail either to claim their Prizes or to inform the Sponsor of his or her inability to claim the Prize before the deadlines, as instructed, will forfeit the Prize. Prizes will only be delivered in Canada.  Any prize that is undeliverable will be deemed forfeited and the prize will not be awarded.  If the Prize, involves a cash prize, such Prize cash payments will be processed within four (4) to eight (8) weeks.   All applicable federal, provincial, and local taxes are the responsibility of the winners.

Prizes and prize portions are non-exchangeable, non-transferable, non-refundable, have no cash surrender value and must be accepted as awarded with no substitutions. Sponsor reserves the right, in their sole discretion, to substitute and/or modify a prize, or prize portion, with (a) prize(s) of equal or greater value for any reason.

8. Winner Verification

Prior to any Prize being awarded, Prize winners will be required to complete and return an Affidavit of Eligibility and a Liability and Publicity Release (unless otherwise prohibited by law) within ten (10) days of attempted notification, stating that:

• he or she read, understood and accepted these Official Rules;

• that he or she understands that acceptance of the prize may involve danger and/or exposure to risks and hazards of both man-made and natural origin, whether arising from foreseeable or unforeseeable human error and negligence, and that, as a result, he or she may suffer damage to personal property, serious personal injury, illness or even death;

• that he or she nevertheless freely and voluntarily agrees and does hereby assume any and all risks of personal injury, illness, death arising out of or connected with his or her participation in the Program and winning a prize; and

• that he or she releases the Excluded Parties from any and all liability arising in connection with participation in the Contest and acceptance of a prize, including, without limitation, any financial, legal or moral responsibility or loss or personal injury including death or damage to or loss of property suffered or incurred or arising from participating in the Contest or accepting a prize, whether suffered by the prize winner, or by his or her heirs, administrators, personal representatives or executors, and notwithstanding that such injuries or losses may have been caused solely or partly by any act, omission, negligence or gross negligence of any or all of the Excluded Parties.

All winners must (click here) to download the following document, complete and submit it as per the official rules.

Winners will be required to provide proof of identity, age, and authorized use of the phone number that was used to register.  Once an online or text message entry has been received for any Quiz, all subsequent registrations will be counted against the monthly limit for that phone number.  In the event of a dispute as to the identity of an Entrant, the authorized account holder of the phone number used to register will be deemed the Entrant.  For purposes of the Promotion, the "authorized account holder" of a phone is the natural person in whose name the phone number has been issued and to whom the services are billed. 

9. General Conditions

(a) Registration is only possible during the Registration Periods that are specified during the live telecast of each Quiz in the Program.  Check your local TV listings for the current times and days the Promotion and Program will air in your viewing area.

(b) Entrants unconditionally agree to accept and be bound by these Official Rules and the decisions of Sponsor and the Producer, which shall be final and binding on all matters relating to the Quiz.  Subject to applicable laws, Sponsor has the right to modify these Official Rules in its sole discretion for any purpose without materially affecting the terms and conditions of the Promotion. Sponsor reserves the right to cancel, suspend, terminate or modify these Official Rules or the administration of the Promotion and/or Program, in whole or in part, without prior notice with no obligation or liability, including, if for any reason, the Promotion is not capable of running as planned, whether due to technical failure, tampering, fraud, corruption of security or other causes beyond the control of the Sponsor.

(c) Sponsor or the Producer may prohibit any entrant from participating in the Promotion if, in their sole discretion, such entrant shows a disregard for the Official Rules or (i) annoys, abuses, threatens, or harasses any entrant, Contestant, Sponsor, the Producer or the on-air Host (ii) participates in a manner inconsistent with the Official Rules; or (iii) participates in any other matter deemed disruptive, in the sole judgment of the Sponsor or the Producer.

(d) Sponsor or the Producer may disqualify at any time any Entrant/Contestant who (i) fails to comply with the Official Rules, (ii) provides inaccurate personal data, including, but not limited to his/her contact phone number, (iii) fails to timely provide proof of identity or other eligibility information requested by the Sponsor, (iv) hacks the entry process or uses any technology to gain an unfair entry advantage, including, but not limited to, the use of speed dial hardware or software, automated dialing devices, script, macro, robotic, or other such means of entry, (v) engages in fraudulent conduct including, but not limited to the use of technology which enables an entrant to evade charges if registering via text message, or (vi) uses profanity or disparaging language while on-air, or (vii) uses multiple phone numbers to circumvent the maximum monthly registration limits.

(e) All entries and results and proceeds from Contestant’s participation in and in connection with the Program shall become the property of the Sponsor and its licensees and/or assigns.

10. Publicity

Except where prohibited by law, each Entrant/Contestant grants the Sponsor and its advertising agencies the right to use and publish in any media whatsoever his or her proper name, image, voice, on-air statements, and home city and province in any media now known or hereafter discovered to promote Sponsor or the Program or the Promotion, without additional compensation and without time or geographic limitation of any sort.

11. Release from Liability

Sponsor, Producer and the Excluded Parties are not responsible for and shall not be liable for: (i) late, lost, delayed, damaged, misdirected, incorrect, incomplete, ineligible or unintelligible entries; (ii) telephone, electronic, hardware, software program, network, Internet or computer failures or difficulties; (iii) errors in transmission, computer systems, telephone lines, hardware or software malfunctions, or other errors, failures, dropped computer or telephone connections that are human and/or technical in nature; (iv) any condition caused by events beyond the control of Sponsor or Producer that may cause the Promotion to be disrupted or corrupted; (v) any injuries, losses, or damages of any kind caused by a Prize or resulting from acceptance, possession, use or misuse of a Prize, or from participation in the Promotion or any damage to an Entrant's computer system or mobile telephone that is directly or indirectly caused by accessing the website or text messaging application; or (vi) any printing, typographical or on-air errors in any materials associated with these Official Rules or the Quizzes generally.  Sponsor and/or Producer reserves the right in its sole discretion to cancel, modify or terminate any Quiz in progress and not award prizes, in the event of a computer virus, unauthorized intervention, technical or a system failure which corrupts the administration or fairness of the Quiz.  Sponsor, Producer and the Excluded Parties assume no responsibility for any injury or damage to participants or to any other persons computer relating to or resulting from entering or downloading materials or software in connection with this Promotion.  Neither Sponsor nor Producers shall have any liability to any entrant or Contestant in the event that a telephone call with that individual is interrupted, disturbed or in any way affected by any circumstances beyond the control of the Producer at any time during the Quiz.  In such event, that individual will be eliminated from the Quiz and Producer reserves the right to select another Contestant.

12. Governing Law: Limitation of Liability

This Promotion is void where prohibited by law and is subject to all federal, provincial, territorial and municipal laws and regulations of Canada and of each province, territory and municipality of Canada, respectively. Entrants agree that: (1) any and all disputes, claims and causes of action arising out of or connected with this Promotion, the interpretation of the Official Rules, or any prize awarded shall be resolved individually, without resort to any form of class action, and exclusively by courts situated in Ontario any and all claims, judgments and awards shall be limited to actual out-of-pocket costs incurred, but in no event lawyer’s fees, court costs; and (3) no punitive, incidental, special, consequential or other damages, including without limitation lost profits may be awarded (collectively, "Special Damages"), and (4) entrant hereby waives all rights to claim Special Damages and all rights to have such damages multiplied or increased.  

13. Quiz Support

Interested parties may call 1-866-340-4990 during the show. Please note, you may not participate in the show from this number. You may leave a brief message and contact details and our customer care team will investigate and call you back.

Interested parties may also email: during the show. Please note you may not participate in the show by email.

14. Winners List

To obtain a list of Winners of prizes valued at more than $25.00, please visit the web site at
The winners list will be updated within two working days after each Quiz.

15. Privacy Policy

This Privacy Policy sets out how Call 2 Win may use your Personal Information, if you choose to participate as an entrant or a Contestant in the Promotion. By registering for a Quiz and further participating as a Contestant, you are implicitly agreeing to the collection, use and disclosure of the  Personal Information you have provided, within the limits set out in this Privacy Policy.

Call 2 Win takes its obligation to protect your personal information from unauthorized use seriously. “Personal Information” is any information that identifies you. Call 2 Win must collect a certain amount of your Personal Information, in order to be able to communicate with you and verify you are qualified to participate in the Promotion. More personal information may be gathered if you are chosen to participate as a Contestant live on air, and further personal information will need to be collected if you are a winner.

The Sponsor and Producer (or any third party nominated by the Sponsor or Producer) may retain and use a winning Contestant’s name, image, and comments for future promotional, marketing and publicity purposes in any media worldwide without notice or without any fee being paid or payable. In addition, the Sponsor and Producer may retain and use the Personal Information you provide when registering to contact you for marketing purposes, but your Personal Information will not be passed to or sold to any other party for any marketing purposes. Your Personal Information may also be passed to your cellular phone provider or to relevant regulatory bodies, the police or other authorities in the course of the investigation of any complaints or suspected unlawful activity or where requested by the phone provider in connection with billing arrangements for the Promotion. However, save for the above, the Personal Information which you provide when you register and participate in the Promotion, as an entrant or Contestant, will only be retained and used by the Sponsor, the Producer and their suppliers and contractors to administer the Promotion, and in accordance with their statutory and legal obligations. 

The Sponsor and Producer protect the Personal Information it collects with appropriate technological, physical and administrative safeguards to protect it from unauthorized disclosure or use. Access to Personal Information collected by the Sponsor and/or the Producer is limited to authorized individuals and stored on its databases, which are protected by firewalls and are password secured. The Sponsor and Producer retains the Personal Information only for as long as is required for the purposes identified at the time of its collection, and as required by law.

From time to time, the Sponsor may amend or update this Privacy Policy to comply with concerns, best practices and/or the law. The Sponsor has appointed a member of its management team to act as the Sponsor’s Privacy Officer and who is responsible for reviewing, approving and administering this Privacy Policy and the Sponsor’s commitments hereunder. If you have any questions, concerns or comments, feel free to contact Call 2 Win’s Privacy Officer at – or by telephone at 1-866-340-4990.